SEO enhances website visibility and traffic quality from search engines.

Search Engine Optimization (SEO) serves as a critical strategy for enhancing both the visibility and the quality of traffic that websites receive from search engines. By implementing SEO techniques, websites can improve their ranking in search engine results pages (SERPs), making them more accessible to users actively searching for related topics. This process involves optimizing various aspects of a website, including its content, structure, and on-page elements like meta tags and keywords, to better align with the algorithms used by search engines like Google.

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